Here’s our goal: GREAT CONTENT.
You should share that goal, because it will make you look that much better when you repost.
TYPICAL CONTENT FLOW:
- Pick a location: something that represents San Diego, and positions you in a cool way.
Examples (Iconic spots like Petco Park, Cool trendy restaurants, bars, coffee, shops… or even with a city council member)
- Leverage the show to build meaningful relationships, you are welcome to invite +1 into the interview with you.
- Our host will flow in this direction…
- Identify where you are interviewing and why. (example, “we are sitting in a coffee shop well known in Little Italy that people come, social, happy hour, network” etc) – whatever.
- Identify the market you are in. (example, “Little Italy is known for _____.” Name other cool things about the area.
- You will be asked about the real estate market trends in that area.
- We will ask if you have any properties that you might have in that area…
- If you have a listing video, great opportunity to pitch to the video-which will be edited in later
Your TOTAL shoot time should be 30 minutes +/-
Your TOTAL show clip will be approximately 5 minutes INCLUDING your listing video – so make sure are clear with our production team if you want that in there.
HAVE FUN, CALL CRAIG TO DISCUSS IDEAS AS THIS IS THE MOST POWERFUL MARKETING PLATFORM THAT EXISTS, AND WE ARE HAPPY TO HELP.
AUTHENTICITY WINS! BE REAL!